A marketplace built for the way you actually farm.

Reach local shoppers and restaurants without giving up 20% of your revenue or spending weekends fighting a website.

Keep more of what you earn

0% commission on wholesale, transparent flat pricing on retail. No hidden processing spread.

Personally reviewed

A real person reads every application. No algorithm, no bot ranking, no surprise deactivations.

Built for a phone in a barn

Add products, take orders, mark them fulfilled from anywhere. Works on your worst signal.

What we ask of every vendor

  • You produce what you sell. No reselling; you raised, grew, baked, or crafted it.
  • Business registration. State filing, EIN, or DBA - required at application.
  • Applicable licenses. MDARD food establishment, meat/dairy/egg handling, whichever applies to what you sell.
  • Cottage kitchens welcome. Michigan Cottage Food Law only - direct to consumer, properly labeled.

Pricing

Same base tiers for every vendor - food and makers alike. Pick your tier at application. Change it any time.

Launch pricing: every tier is paid, but we won't charge a single card until the platform officially opens. The prices below take effect once we open. Until then, your account is active and you can build your storefront at no charge.
Roots
Every vendor - farms, cottage kitchens, and makers

$9 / per month

$90 / year (2 months included)

  • Full storefront with photos, story, and pickup info
  • Standard search listing
  • Consumer orders
  • Community listing
Harvest
The workhorse tier - farms and makers alike

$25 / per month

$250 / year (2 months included)

  • Everything in Roots
  • Priority in category page search
  • Featured Vendor rotation on the Home page
  • Storefront analytics
Legacy
Full-time operations, food or craft

$59 / per month

$590 / year (2 months included) - 12-month commitment includes the Creative-produced story at no extra cost

  • Everything in Harvest
  • Homepage hero rotation
  • Insider-drop participation
  • A Creative-produced vendor story feature - included with a 12-month commitment

Add-ons & placements

Wholesale add-on
Food-only - licensed food businesses

+$19 / month

Unlocks the restaurant wholesale catalog, case pricing, and standing-order eligibility. Requires a paid tier; Roots-tier vendors can't access wholesale.

Category featured slot
Per category page (3 slots each)

$12 / month

One of three visually distinct spots above a category grid. One slot per vendor per category. Full pages open a waitlist.

Weekly Spotlight
Homepage hero - 52 a year

$35 / week or 4 for $99

One vendor, exclusively, on the homepage hero for a full week. Legacy-tier vendors get first booking rights.

What the Weekly Spotlight looks like

Every county home page carries two spotlights each week: Hometown Hero for farms and food, and Handmade Hero for crafters and makers. You only compete with your own side. Here's the layout, with sample content.

Mockup - homepage heroSample vendor
Sample spotlight vendor standing with a crate of vegetables in front of a barnHometown Hero - this week

Weekly Spotlight

Hollow Oak Farm

Four generations on the same eighty acres outside Flushing. Tomatoes, sweet corn, and a laying flock that free ranges behind the barn.

  • • Full-width hero placement for seven days
  • • Vendor story blurb and photo, written with you
  • • Direct button to your storefront
Visit the farmShop their table
One farm (Hometown Hero) and one maker (Handmade Hero) per county, each for a full week. $35 / week or 4 weeks for $99.

Wholesale access requires a licensed food business. Cottage food operations are limited by Michigan law to direct-to-consumer sales, and makers don't sell wholesale on the platform.

Ready to apply?

Applications take about 15 minutes and we review them personally within a week.

Start your application